What is data visualization?
Data visualization is the graphical representation of data, using visual attributes and elements such as graphs, charts, infographics, maps etc.
By visualizing data, you enable businesses users see, interact with, and better understand data - empowering decision makers uncover patterns and relationships, interactively explore opportunities and decide on the next course of action.
In this example, I’ll be sharing seven real-life data visualization examples designed by Rigor Data Solutions team for business use.
You can review some of these dashboards through this link.
Our top 7 data visualization examples
1. Income statement dashboard
This dashboard demonstrates how you can build income statement dashboards that are detailed, comprehensive and informative – like a pro.
The dashboard in particular tracks several financial indicators which include income, profit, expenses, taxes among other indicators. To interact with the dashboard, use the controllers to select the timeline you’re interested in.
2. Executive dashboard
An Executive dashboard is a reporting tool that provides high-level, real-time information about a company's performance. It is typically used by executives and other senior managers to monitor key metrics and make data-driven decisions.
This executive dashboard explores the yearly performance of nine business KPIs namely, income, gross profit, net profit, operating profit, net profit margin (%), taxes, expenses, total operating expenses, and cost of goods sold – enabling business leaders measure performance as well as see the trend of metrics year-over-year.
For quick interpretation, the dashboard is coded into two colors – a ‘green’ color signifying an improvement in year's performance, and a ‘red’ color signifying deterioration in year's performance when compared to the prior year.
3. Survey dashboard
A survey dashboard is a reporting tool that allows users to view and analyze the results of a survey in visual format. It typically displays a range of metrics, such as the demographic information, the number of responses to each survey question, and the average response to each question.
This dashboard is designed for executives or business teams to view and consume survey data – such as the demographic of respondents, analysis of the survey questions as well as the breakdown of the analysis by the demographic profiles.
The dashboard is divided into two tabs, ‘demographic dashboard’ - which visualizes the demographic profiles of respondents, and ‘survey dashboard’ which visualizes the survey questions. The survey dashboard tab has some additional objects (filters) – which allow users to breakdown the analysis by the demographic profiles.
4. Call center dashboard
A call center dashboard is a reporting tool that allows managers and supervisors to monitor the performance of a call center. The dashboard typically displays a range of metrics, such as the number of incoming calls, the average wait time for calls, the number of calls handled by each agent, the average call duration etc. This information can help call center managers identify areas for improvement and ensure that calls are handled efficiently and effectively.
This dashboard is designed for a call center executive to monitor call center KPIs such as number of calls handled, average call duration, call abandonment rate, first response time (FRT), first call resolution rate (FCR), and customer satisfaction score (CSAT).
The dashboard is categorized into three sections namely.
Call Centre KPIs – a section that focuses on daily performance of the metrics, with an overall KPI showing the trend of metrics month-on-month.
Agent Analysis – a section that explores performance at agent level, enabling call center managers to measure performance of each agent based on different call center metrics.
Time Analysis – a section that explores peak hour traffic, enabling call center managers to track and prepare for busy periods.
5. Sales dashboard
A sales dashboard is a reporting tool that displays key metrics related to a company's sales performance. It is typically used by sales managers and other members of the sales team to monitor the progress of sales efforts and make data-driven decisions. A sales dashboard may include metrics such as the number of leads generated, the conversion rate of leads to customers, the average deal size, and the overall revenue generated by the sales team. A sales dashboard can be a valuable tool for tracking a company's sales performance and identifying areas for improvement.
This dashboard is designed for sales managers and teams to monitor and track sales KPIs in one central place. The dashboard demonstrates how you can build modern dashboards like a pro by leverage prototyping tools for designing interfaces such as Figma.
To interact with the dashboard, use the select buttons on the left side of the dashboard to drill-down analysis by product segments.
6. Performance dashboard
A performance dashboard is a reporting tool that displays key metrics related to an individual's or a team's performance. It is typically used by managers and supervisors to monitor the progress of specific goals or objectives and make data-driven decisions. A performance dashboard may include metrics such as the number of tasks completed, the average time taken to complete tasks, and the overall productivity of the individual or team. A performance dashboard can be a valuable tool for tracking progress and identifying areas for improvement.
This dashboard is designed for managers and supervisors to track the performance of business metrics such as sales, profit, orders, days to ship orders, shipping costs, number of new customers, expenses, profit ratio and order value.
The dashboard tracks each metric’s month-to-date performance against the target – flagging metrics as either above the target, on target, or below the target.
The dashboard also has a date selector object (a parameter) enabling managers and supervisors to measure progress on a specific date and take the necessary steps.
7. Population and Internet user statistics in Africa
This dashboard explores data on population and internet user statistics in Africa in the year 2018. This is one of our out of the box visualization exploring data on Africa population and internet statistics. To interact with the dashboard, select country of interest on the map to drill-down other metrics. Hover on the views for more details.
This blog post explores sample dashboards designed and developed by the team at Rigor Data Solutions. You can explore other dashboard examples by following this link.
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